Branding 101 - USC

Branding 101 - USC

If there’s one seminar you need to go to this year its Branding 101 hosted by Sasha Strauss. This seminar will be a rich introduction to all things branding—from naming and brand architecture to visual design and brand extension. We‘ll look at why brands matter, who they matter to, how you can build them into your marketing, advertising and public relations strategies. A great start for professional communicators or those simply interested in brand strategy.

This event is being hosted by the USC Alumni Club of West Los Angeles at the USC Main Campus Davidson Conference Center on October 21, 2010 – 6-8pm. For more information and how to RSVP, please visit http://www.westlatrojans.com/branding-101/

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