Networking
SEO marketing is constantly evolving, so sticking with old strategies will get a marketer nowhere fast. Dealing with new strategies is a gamble, however. How do you know which ones will work and which ones won’t? By taking a closer look at SEO and inbound marketing, you can pick and choose which marketing tactics you [...]
Many companies have jumped on the Groupon bandwagon in recent years. This website, which offer group discounts at participating businesses, has become an effective way to save money during difficult financial times. However, there have been numerous cases reported by various agencies including Technology Review that while these special deals may work out well for [...]
Continue reading about Beyond Groupon: Reducing Your Risk When Doing Coupon Promotion
By Timothy Thomas There are very clear similarities between dating and marketing. Both rely on the same basic understanding – every interaction should improve the relationship. If you focus your energy on making your relationship great with every partner, business or otherwise, you are bound to succeed. Not everyone understands the basics of good dating [...]
I was recently asked one of those questions that really make you go hmmm! The question was to do with how marketing was like a sport. I did not have much of a response at the time. However, after thinking on it for a while I started to see some similarities, especially where business networking [...]
Continue reading about Winning the game of business networking by Richard White
Come see Guy Kawasaki and Charlene Li at The Blogging Strategies Summit in San Francisco on June 14 – 16th! Global Strategic Management Institute has gathered the best and brightest speakers in the blogosphere to present emerging strategies, tactics and case studies in the successful use of blogs to increase organic search engine optimization, [...]
Continue reading about Sign up for The Blogging Strategies Summit and get 25% off with code BLOG25
The micro blogging platform of Twitter is extremely popular – so much so that there are now 200 million users worldwide. The sad truth is however that not nearly enough of these users are using the platform to its full potential. This is fine if you are an account holder who just happens to quite [...]
Over the last several years, we have seen a dramatic shift in the concept of a “career” as more and more people have been downsized, right sized, outsourced, and the like. A career isn’t just vertical anymore; it’s how horizontal and in many cases, very much a zigzag. What do you do if you’re [...]
Sarang Gupta offers some great advice on how to avoid wasting your time with employers that may be unscrupulous without any regard to a candidate’s or consultant’s fuel burned – currently at over $4/gallon in many cities. Let’s read some of his tips: “Interview the company”. It’s always been a good idea when job-seeking, even [...]
Continue reading about “Interview the Company” by Sarang Gupta
This past week, we saw elected representative in Wisconsin abdicate their responsibilities and walk off of the job when things didn’t go the way they wanted them to. As I’m sure everyone will agree – no matter which sideof the dispute you’re on – this was not a responsible way to handle a conflict in [...]
Continue reading about Can You Just Walk Out of Your Job If You Aren’t Happy?
This morning I had an interesting conversation with Eugene Mandel, Co-Founder of MustExist, Inc. Tell me about your background? I studied computer science in Israel and have had a couple of key positions in some US-based start-ups. I was co-founder of a social mobile startup Jaxtr and our claim to fame was a viral [...]
