Arts

dgupta5150 on November 18th, 2010

I always knew I wanted to run my own business. I had read all the ‘getting started’ business books I could handle at one point and finally decided to just do it! The Internet was starting to really take off during that period so I knew that was the place to be. I decided I […]

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Continue reading about How Business Ideas Get Started by Scott McIntosh

dgupta5150 on October 31st, 2010

mindBREW is a web-based start-up that brings business, artists, writers and photographers together for a global artistic collaboration. The company’s marketing plan heavily relies on the power and speed of social networking. According to the website, the result of these collaborations are “Piping hot original art cards and ready brewed inspirations from around the world. Eight works of micro art […]

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Continue reading about mindBREW

Nikki recently worked with Small Act social media consultants to develop and implement a social media strategy surrounding Restrepo, a war documentary from National Geographic Entertainment. Why did you decide to hire a social media consultant? Research had shown us when it comes to marketing films, social media is of paramount importance. We don’t have […]

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Continue reading about Interview with Nikki Lowry, Director of Film Marketing and Outreach, National Geographic Giant Screen Films

dgupta5150 on August 7th, 2010

What is web-based creative crowdsourcing? Creative crowdsourcing is the act of outsourcing tasks through an open call to a large group or community of designers, writers, musicians, filmmakers, etc., a la a crowd.  A good example is crowdSPRING, which is an online marketplace for buyers and sellers of creative services.  crowdSPRING offers logo design, web […]

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Continue reading about crowdSPRING’s Ross Kimbarovsky and Michael Samson

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