ComScore
Ad retargeting, or remarketing, has been getting a ton of buzz lately. A recent study by comScore has shown that over other types of ad placement strategies, “retargeting generate(s) the highest lift in trademark search behavior.” comScore’s data shows a 1,046% increase in search from retargeting alone, and while this increase is very significant, it’s […]
Continue reading about What Is Ad Retargeting by Samir Soriano?
So what is Tech Journal South? Tell us about their history and whom you are trying to reach. Tech Journal South evolved from Triangle Tech Journal. The company hosts the Southeast Venture Conference. We then expanded the publication to the entire Southeastern United States. We typically focus on high-end stories involving CEOs, top level and […]
Continue reading about Interview with Allan Maurer of TechJournal South