Deepak Gupta
In recent studies I have conducted, major companies and organizations are still behind when it comes to using social media and the web to create brand awareness, brand recognition and brand loyalty. (Of course, not everyone is behind.) Based on case studies and research I’ve come to a conclusion one must have an understanding of […]
According to StumbleUpon “StumbleUpon helps you discover and share great websites. As you click Stumble!, we deliver high-quality pages matched to your personal preferences. These pages have been explicitly recommended by your friends or one of 8 million+ other websurfers with interests similar to you. Rating these sites you like automatically shares them with like-minded […]
What is the customer experience? It’s everything customers sense from their encounters with your brands, stores, and businesses. It’s also the portrayal of the current and future encounters and interactions in pictures and narrative. For many service brands, customer experience is the business strategy that yields sustainable competitive advantage. How is it different from customer […]
Continue reading about Mike Wittenstein, The Authority on Customer Experience
Self-starter Jason Morrison helped build Capitol Media Solutions from the ground up, and he has been featured in national media outlets including MSNBC, Entrepreneur, and Business Week for his establishment’s work. As a principal at Capitol Media Solutions, Morrison says CMS has increased sales by 500 percent in just the past two years. He attributes a […]
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The What and Why of Formulists When you get started with Twitter and as you become more active, the people you choose to follow, and the people who choose to follow you, provide Twitter’s value but also its toughest challenges. These challenges involve finding the right people to follow and sorting through them all once […]
Continue reading about Make Twitter Listings like way Easier – Kevin Ishiguro
So what is Tech Journal South? Tell us about their history and whom you are trying to reach. Tech Journal South evolved from Triangle Tech Journal. The company hosts the Southeast Venture Conference. We then expanded the publication to the entire Southeastern United States. We typically focus on high-end stories involving CEOs, top level and […]
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Today I have the chance to open my discussion with one of my Twitter friends, Susan Singer about Product Management. Through networking, I learn new concepts and today Susan will share her thoughts about an knowledge (intangible) products. Susan, you’ve been engaged in product management – but not the kind most people think of. Do […]
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Interview with Ann Middleman of ADM Marketing & Research Consulting, which helps companies become knowledge-driven rather than assumption-driven through primary and secondary research What types of marketing research do you do? Do you specialize in a particular industry or population group? Mainly, I conduct surveys, focus groups, and one-on-one interviews, and I’ve worked in just […]
Via Twitter, I was recently introduced to an amazing Iraq-based non-profit called the Preemptive Love Coalition (PLC). They work to provide “lifesaving heart surgeries for Iraqi kids in pursuit of peace between communities at odds.” Such good news from Iraq is rare, so I decided to set up an interview and learn a little more. […]
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