dgupta5150 on February 28th, 2011

Facebook and Twitter Media Marketing on Mobile Phones In the last couple of years, cell phone companies have made it much easier for you to engage in social media networks on your mobile devices. Cell phone users can easily access Facebook, Twitter, and other social networks through mobile applications or web browsers. I’ve outlined the […]


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In today’s market, it’s all about your individual brand and what you can do to standout from the other applicants and candidates for the positions for which you’re applying and interviewing. No, you don’t have to be a marketer to know anything about branding. But, you do have to know yourself and how to leverage […]


Continue reading about Branding Yourself – Tips that You Can Use to Brand Yourself

dgupta5150 on February 14th, 2011

I believe we are already seeing the marriage of both platforms as mobile marketing is able to reach people in the moment. With the popularity of social media platforms such as Facebook, YouTube and Twitter providing businesses with a way to reach potential customers when they are ready to act is key. I work with […]


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Kevin on February 12th, 2011

As an internet entrepreneur and marketing professional, Nathaniel Broughton, a native of St. Louis, Missouri, has created a career from an early interest in marketing and investment. Besides his marketing firm, Growth Partner, and a nationwide surety bond agency at, Broughton continues to plan for future projects, but said all his success has come […]


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dgupta5150 on February 8th, 2011

Have you ever really looked at a spider-web? It has all these attachment points along it’s outer rim, and then it has silk like threads going across the center. What if you looked at your marketing strategy as creating a spider-web whose goal is to get a prospect’s mindshare for so long that he realizes […]


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dgupta5150 on January 27th, 2011

Generating leads is about going about it the right way as well as putting in the effort. So very many owners create a web site, print up their business cards, developed brochures, put an ad in the yellow pages and sit back and wait for the phone to ring. Many micro businesses utilize social networking […]


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dgupta5150 on January 16th, 2011

Can you give us your Background and why you are qualified to discuss mobile Marketing and Inbound Marketing? My name is Zachary Weiner (I am the CEO of a full-service interactive firm LuxuryReach Inc ; twitter: @luxuryreach we are experts at marketing strategy, emerging media marketing and advertising consulting and offer quite a lot […]


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dgupta5150 on January 4th, 2011

JR Griggs and I recently met on Reporter Connection and he was kind enough to offer his thoughts on our ongoing series on B2B vs. B2C Marketing.  JR stresses that at the end of the day, people do business with people – One of the biggest mistakes I see from Business to Business (B2B) companies […]


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dgupta5150 on January 3rd, 2011

Drew and I connected some time ago when both he and I realized we were both true database marketers or heavily involved with CRM.  CRM includes Lead Generation and used to rely on traditional marketing.  Over the last few years, that trend has changed to include Inbound Marketing. In my ongoing series to learn the […]


Continue reading about B2B vs. B2C Marketing: Are They the Same? by Drew DeMasters

In the daily course of business, networking and attending conferences you always learn something new.  I have attended numerous conferences that focus primarily on B2B (Business to Business) marketing which demonstrates that the sales cycle in the B2B world is often long and complex.  Imagine your company is selling radar systems to the US Navy […]


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