Business

dgupta5150 on February 8th, 2011

Have you ever really looked at a spider-web? It has all these attachment points along it’s outer rim, and then it has silk like threads going across the center. What if you looked at your marketing strategy as creating a spider-web whose goal is to get a prospect’s mindshare for so long that he realizes […]

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dgupta5150 on February 7th, 2011

By Brendan Kownacki There has become a massive shift in the way news gets reported and consumed, and mobile devices are at the heart of both. This is in part due to the availability of platforms like twitter that acts as a soapbox for anyone with a message to deliver. The increase in the advent […]

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Continue reading about The Intersect Between Media and Mobile

dgupta5150 on February 2nd, 2011

So I keep hearing the term “Cloud Computing” and have no clue what it is.  Well, I decided to find subject matter experts and my first guest is Brian Pitre of Tech Stocks Rock. Let’s hear what Brian has to say: When attempting to understand most technology, it helps to know that technology runs in […]

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dgupta5150 on January 31st, 2011

One job, hundreds of applications – What does the graduating MBA do to standout? A childhood friend of mine recently mentioned how he had come to meet a very diverse set of people. Be it a coffee shop, the bookstore or a grocery aisle – He said wherever there is a ‘queue’ therein lays the […]

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Continue reading about WE ARE CONNECTED, NOW WHAT? By Vikram Moorjani

dgupta5150 on January 27th, 2011

Generating leads is about going about it the right way as well as putting in the effort. So very many owners create a web site, print up their business cards, developed brochures, put an ad in the yellow pages and sit back and wait for the phone to ring. Many micro businesses utilize social networking […]

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Continue reading about Robert Papes and his Best Practices for Generating Leads

dgupta5150 on January 24th, 2011

All of us have to network for most things in life. It’s how most business gets done.  Many of us are very shy, introverted people who have a fear of networking – in person, by email, by phone, or in groups. In any job or other role that you’ve had,  you’ve networked. You may not […]

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Continue reading about Career Networking for Shy People

dgupta5150 on January 17th, 2011

My friend Vikram and I have had many chats about networking and I offered him a chance to offer a guest post on the topic – The years in business school, you get to see a lot of the good and the bad when it comes to networking.  The economy has definitely created a new […]

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Continue reading about Relationships Yes, Connections No by Vikram Moorjani

dgupta5150 on January 16th, 2011

Can you give us your Background and why you are qualified to discuss mobile Marketing and Inbound Marketing? My name is Zachary Weiner (I am the CEO of a full-service interactive firm LuxuryReach Inc www.luxuryreach.com ; twitter: @luxuryreach we are experts at marketing strategy, emerging media marketing and advertising consulting and offer quite a lot […]

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Continue reading about Combining Social Media with Mobile Marketing by Zachary Weiner

dgupta5150 on January 12th, 2011

So Peggy, what is your take on my question:  Should companies in addition to toll free numbers and email use Twitter for Customer Service?  You are an SME on Customer Experience and I would love to hear your thoughts: Yes, most definitely. I feel that Twitter is rapidly becoming another important avenue of communication with […]

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Continue reading about Peggy Morrow’s take on Customer Service using Twitter

dgupta5150 on January 11th, 2011

Myles Miller, CEO and Founder of LeadUP.Biz & LearningBreaks.com was kind enough to offer his take on using Twitter for Customer Service.  In a World that is constantly evolving, does it make sense for your company to keep up with the latest forms of inbound marketing and lead generation? Well the simple and easy answer […]

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