Marketing
With advances in technology, the world of coupons–which once consisted largely of simple flyers stuffed in newspapers–has advanced as well. Today there are numerous ways to save. One of the methods some stores are using to help bolster their business involves harnessing couponers’ desires for a good deal through the use of loyalty cards and the offering […]
Continue reading about Build a Customer Base with Customer-Specific Coupons
If you are a man who is interested in women, dating and marketing are alike because just like a man has to court a women he has serious intentions about, a business owner must court his/her target/niche market. If you are a woman who is interested in dating men, you know that men are mostly […]
How is Sports and Marketing Alike? By Sharron Dark “Excellence is not a singular act but a habit. You are what you do repeatedly.” -Shaquille O’Neal In today’s world both sports and marketing are alike keeping your head in the game at all times or risking the price of getting crushed. Marketing and sports have […]
How is Sports and Marketing Alike? By Sharron Dark “Excellence is not a singular act but a habit. You are what you do repeatedly.” -Shaquille O’Neal In today’s world both sports and marketing are alike keeping your head in the game at all times or risking the price of getting crushed. Marketing and sports have […]
By Timothy Thomas There are very clear similarities between dating and marketing. Both rely on the same basic understanding – every interaction should improve the relationship. If you focus your energy on making your relationship great with every partner, business or otherwise, you are bound to succeed. Not everyone understands the basics of good dating […]
When done with some maturity and wisdom, dating and marketing aren’t alike at all. Marketing has only one purpose – to convince you to buy, usually something you don’t even need. It attempts to remind you how empty your life is without this magic widget and how much better your life will be once said […]
There is no doubt that sports can be a reflection of life. Working hard to achieve your goals and win is not only a team’s mantra, but is also part of the fiber of anyone who is trying to succeed. Unfortunately, many of the comparisons are cliché and only skim the surface of what […]
Continue reading about It May Be Cliche – but Sports Is Similar to Marketing by Lou Imbriano
Undertaking of Risk To succeed in sports one has to practice, learn and use effective techniques, work as a team and have a game plan. How are sports and marketing alike? “Would you like to succeed as an athlete? I would like to win in the Olympics, by Jove, because it is an elegant choice. […]
‘Engaging’ vs. ‘Targeting’: Relationships are a new currency in marketing ‘Engaging’ replaced ‘targeting’ in the marketing lexicon last year. The Brand Z report that I read a few weeks ago, talked about what this means. Going forward relationships will be more important and effective than the use of overwhelming force or by buying influence. Here’s […]
Twitter is still a very new medium, and one which people haven’t really gotten to grips with just yet. There is plenty of talk about how to build up followers, and you can even buy followers by the thousand… So really, if all you want is to have as many followers as possible, you don’t […]