Twitter Marketing By Deepak Gupta

In recent studies I have conducted, major companies and organizations are still behind when it comes to using social media and the web to create brand awareness, brand recognition and brand loyalty. (Of course, not everyone is behind.) Based on case studies and research I’ve come to a conclusion one must have an understanding of […]

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Continue reading about Your Company, Social Media and Human Behavior: An Evolution of Communication, NOT Human Behavior

dgupta5150 on October 6th, 2010

Expos are built on bringing exhibitors and visitors together to do business. At MFV Expositions, our events offer several ways to showcase a brand. Sponsored by the IFA and taking place Nov. 5-7 at the Los Angeles Convention Center, the West Coast Franchise Expo (WCFE) will feature hundreds of exhibitors and offer interested business owners […]

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Continue reading about MFV Expositions Builds Brands Through Engaging Events

dgupta5150 on October 6th, 2010

How has your culture benefitted HireBetter? Our culture is based on the beliefs that balance in our lives produces better results for our clients.  Our team is able to be more productive with the hours they work.  Because they do work from home, we have saved them a combined 13,000 hours a year in commute […]

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Continue reading about Jonathan Davis, Founder of HireBetter

dgupta5150 on October 5th, 2010

Ad retargeting, or remarketing, has been getting a ton of buzz lately.  A recent study by comScore has shown that over other types of ad placement strategies, “retargeting generate(s) the highest lift in trademark search behavior.”  comScore’s data shows a 1,046% increase in search from retargeting alone, and while this increase is very significant, it’s […]

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Continue reading about What Is Ad Retargeting by Samir Soriano?

dgupta5150 on October 5th, 2010

If you ask 10 entrepreneurs or experts across the room, you may get 10 different and very valid responses to the question – how can an entrepreneur avoid failure? I believe there are two primary precautions an entrepreneur can practice to reduce the risk of his startup’s failure… First, I see many entrepreneurs fail only […]

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Continue reading about Avoiding Startup Failure!

dgupta5150 on October 5th, 2010

FeeFighters participated in a summer incubator program called Excelerate which took place in Chicago. The experience was invaluable on three important levels: meeting mentors, learning from classes, and being in a fun environment with other startups. The first month was filled with mentor meetings. We met mentors who would greatly influence our business, whether it […]

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Continue reading about Excelerate: A Startup’s Summer Incubator Experience

It is a truth universally acknowledged—if not fully understood—that the most interesting advertising medium around today is people talking. People talking is what we really mean when we say “social media.” But when we say “social media” we’re framing the conversation in the wrong way. We are so focused on all the ways that people […]

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Continue reading about WHO CARES ABOUT SOCIAL MEDIA? WHAT REALLY MATTERS IS OWNED MEDIA

New businesses often risk shooting themselves in the foot as they’re getting started.  It’s not easy to be an entrepreneur.  Not only are you getting your business up and running, your operations solidified, and your marketing strategy off the ground, but you are also trying to make sure you’re managing your business properly and minimizing […]

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Continue reading about Deborah Sweeney, CEO of MyCorporation – Helping entrepreneurs start their businesses

dgupta5150 on October 3rd, 2010

As I was creating my website, a shopping site where consumers watch video reviews and then they can buy directly from the vendors who supply the products to review. I knew I needed to find a company who could facilitate an affiliate link, so I could make money with the referral sales. I called this […]

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Continue reading about Affiliate Marketing by Dhana Cohen

dgupta5150 on October 3rd, 2010

According to StumbleUpon “StumbleUpon helps you discover and share great websites. As you click Stumble!, we deliver high-quality pages matched to your personal preferences. These pages have been explicitly recommended by your friends or one of 8 million+ other websurfers with interests similar to you. Rating these sites you like automatically shares them with like-minded […]

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Continue reading about How to use StumbleUpon

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